Traffic tip #38
Add a forum to your site.
A forum has big advantages and big disadvantages.
A popular forum can attract a large number of repeat visitors to your site. It
can enhance your credibility as an expert.
A forum can also involve a great deal of work. Before you decide to launch
one, carefully consider who will moderate it, seven days a week, 365 days a
year.
Who will remove the spam? Will you have three moderators working in
different time zones around the planet?
If you are going to moderate the forum yourself, who will take over when
you want a few days off?
The most effective way to launch a forum is to add one to a popular site. It
takes a lot of time and energy - and usually money - to launch one from
scratch.
Also, if you do launch a forum, make sure you have a way of enticing forum
members from your forum to your newsletter or to the rest of your site. If
you don't, they'll just take part in discussions and leave, burning up
bandwidth without generating any revenue for you.
Page 38
Add a forum to your site.
A forum has big advantages and big disadvantages.
A popular forum can attract a large number of repeat visitors to your site. It
can enhance your credibility as an expert.
A forum can also involve a great deal of work. Before you decide to launch
one, carefully consider who will moderate it, seven days a week, 365 days a
year.
Who will remove the spam? Will you have three moderators working in
different time zones around the planet?
If you are going to moderate the forum yourself, who will take over when
you want a few days off?
The most effective way to launch a forum is to add one to a popular site. It
takes a lot of time and energy - and usually money - to launch one from
scratch.
Also, if you do launch a forum, make sure you have a way of enticing forum
members from your forum to your newsletter or to the rest of your site. If
you don't, they'll just take part in discussions and leave, burning up
bandwidth without generating any revenue for you.
Page 38
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