Traffic tip #65
Buy ads in newsletters.
People reading online newsletters are often skimming, not reading carefully,
so you'll need a bold, eye-catching ad.
Instead of merely advertising your website or an affiliate product, send
people to a page where you offer a free report or mini-course in return for
their email address.
You'll get more bang for your buck by doing this. Instead of just building the
affiliate vendor's business, you're building YOUR business.
An expert on this NameSqueeze technique is marketing veteran Jonathan
Mizel, who was marketing on the Internet long before most of us even knew
it existed.
When you subscribe to his newsletter you get access to a vast database of
incredibly useful information and marketing ideas.
Traffic tip #66
Buy text links - carefully!
Consider buying text link ads on other sites, for example from Linkadage or
Text Link Ads. However, be aware that Google engineer Matt Cutts has
made it clear in his blog that Google looks unfavorably on sites that buy text
links.
Matt argues that anyone who is selling text links ought to place
rel="nofollow" attributes in the links.
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